Irrigation companies live in two rushes: spring startups and fall winterizations. Every startup turns up broken heads, leaks and bad valves, but if the customer isn’t home, the repair waits or never happens. Obravetta books both rushes with one campaign, sends photo repair quotes from the yard, and collects payment before you leave. From $27/month.
A spring startup is a low-price visit. The real revenue is in what you find: cracked heads, leaking valves, zones that don’t come on.
But most customers are at work. A note on the door or a voicemail rarely gets a repair approved, and a second trip eats the profit.
A photo and a price by text lets the customer approve before you pack up.
One irrigation customer over a year. Here’s where sprinkler companies lose the repair and the next visit.
| Stage | What's happening | Where it dies | What has to run automatically |
|---|---|---|---|
| Spring | Time to turn the system on | Customer forgets and calls late | Startup campaign with a booking link |
| The startup | Broken head and a leaking valve | Note on the door, nobody approves | Photo quote by text, approved from work |
| The repair | Fix it now or come back | Second trip, or nothing | Repair done on the same visit |
| Payment | Job done | Invoice mailed later | Invoice and pay link before you leave |
| Summer | Controller upgrade opportunity | Never brought up | Controller proposal with savings info |
| Fall | Winterization | They call whoever answers first | Winterization campaign to the same list |
Not a feature list. This is one customer over a year when the campaigns and quotes run for you.
Last year’s customers get a text with a booking link. Slots fill by neighborhood so you drive less.
SMS campaigns · Online bookingYou take photos and text a repair quote while the customer is at work. They tap approve.
Mobile app · Proposals with e-signatureYou make the repair before leaving. The invoice and pay link go to their phone.
Invoicing · Text-to-payAn automatic review request goes out while the visit is fresh.
Automated review requestsA proposal for a smart controller upgrade goes out with your price and EPA’s water-savings estimate.
Proposals · Automated follow-upThe same list gets a winterization campaign. The customer books in one tap.
SMS campaigns · SchedulingSpring startups turn up broken heads, leaks and bad valves. Put in your own numbers to see what getting more of those repairs approved is worth.
The math: startups × the share needing repair × (approval rate with photo quotes − approval rate today) × your average repair. Use your own numbers.
They see a wet spot or a brown patch. Trust comes from showing them the problem and the price before you fix it.
Do I really need this repair? How much will it cost? Did they actually blow out the lines?
A photo, a price and an approval before work starts answer almost all of that.
On Obravetta Growth and Obravetta Pro, a professional irrigation website is built for you as part of the plan, not quoted separately by an agency for a few thousand dollars.
Irrigation customers often find you when something is wrong: a geyser, a dead zone or a high water bill. The site should show what you fix, your seasonal services and a booking button that works with one thumb.
On Obravetta Starter at $27 you get the builder and build it yourself. On Growth and Pro we build it for you.
Obravetta isn’t a design or parts tool. It’s the whole customer side of the business, and for an irrigation company it breaks into six jobs.
Published figures, sourced below.
These are honest numbers you can share with customers deciding on a repair or a controller upgrade.
Every plan includes a 14-day free trial, month-to-month with no contract. Annual billing charges for ten months instead of twelve.
1 team member
Owner-operator. Website builder, missed-call text back, unlimited campaigns and workflows, quotes, invoicing and review automation.
Up to 3 team members
Adds AI voice answering for the spring rush, a professional website built for you, and 5,000 contacts. Most small irrigation companies land here.
Unlimited team members
Unlimited contacts, done-for-you setup, custom automations and seasonal campaigns. Where multi-truck irrigation companies end up.
Honest note on seats: Starter is one user and Growth covers up to three. An irrigation company that adds seasonal technicians in spring will want Pro at $297, where seats are unlimited.
It depends on your work. If you design large commercial systems or need hydraulic calculations and parts takeoffs, you'll want a dedicated design tool. If your business is residential startups, winterizations, repairs and controller upgrades, Obravetta handles the booking, quotes, payment, reviews and website in one place.
Send one campaign to last year's customers before the season, with a link to book. Most customers need you twice a year, but few remember to call. Booking early also lets you group nearby homes on the same day, which saves drive time.
Show them. During a startup, take a photo of the broken head or leaking valve and text it with the price. The customer can approve from work, and you fix it while you're still there instead of coming back.
EPA WaterSense says a system that needs a spruce-up could be losing up to 25,000 gallons over a six-month irrigation season, and that homes with clock-timer irrigation systems use about 50 percent more water outdoors than homes without. Those are good, honest numbers to share with a customer deciding on a repair.
Yes. EPA WaterSense says replacing a standard clock-based controller with a WaterSense labeled controller can save an average home up to 15,000 gallons of water a year. A proposal with the controller, installation and that savings estimate makes the decision easier. Some local water utilities also offer rebates, so check yours.
No. We don't draw zone layouts, calculate flow and pressure, or manage parts inventory. Plenty of irrigation companies use separate tools for that, and run the customer side in Obravetta: booking, quotes, follow-up, payment, reviews and the website.
Ask every customer automatically after each visit. Google's own Business Profile documentation says more reviews and positive ratings can help local ranking, and twice-a-year customers give you two chances a year to ask.
Importing last season's customers from a CSV takes an afternoon, and missed-call text back plus a startup campaign can be ready the same day. The part with a real wait is 10DLC registration, the carrier approval required to send business texts in the US, which takes a few business days on any platform. Start before your busy season.
Yes. Obravetta Starter at $27/month is one seat and covers campaigns, quotes, invoicing and reviews. AI voice answering and the built-for-you website start on Growth at $97, which covers up to three users. Companies running several trucks in peak season usually need Pro at $297 for unlimited seats.
Fourteen days is long enough to import last season’s customers, get texting approved, and have your next seasonal campaign ready to send. It doesn’t need a demo call.
14-day free trial · No long-term contract · Cancel anytime
Outdoor share of household water use, outdoor use by homes with irrigation systems, and water wasted by poorly maintained systems: US EPA WaterSense, Sprinkler Spruce-Up and US EPA WaterSense, Spray Sprinkler Bodies. Controller savings: US EPA WaterSense, WaterSense Labeled Controllers. Local ranking factors and the statement that more reviews and positive ratings can help local ranking: Google Business Profile Help. All verified November 2026. Obravetta pricing from our own pricing page.
Nothing on this page is legal, plumbing or engineering advice. Backflow testing, licensing, watering restriction and rebate rules vary by state, city and water utility, so check your local requirements. Water-use figures are national EPA estimates and will vary by home. Job stages are illustrative of how residential irrigation work typically flows, not guarantees of results. Calculator results are estimates based only on the numbers you enter, not a prediction or guarantee of results. Google does not disclose how heavily any individual ranking factor is weighted, and no platform can promise a ranking outcome. WaterSense, Google are trademarks of their respective owners; Obravetta is not affiliated with, endorsed by or sponsored by any of them. Figures change, so verify current details at the sources above.