Missed Call Text Back
When you can't pick up because you're on a roof, under a sink or with a customer, Obravetta instantly texts the caller from your business number. They text back instead of calling the next company, and the lead lands in your CRM. Included on every plan.
of callers to home service businesses never reach a person
Invoca Home Services Benchmarks, 2026of callers sent to voicemail don't leave a message
Invoca, 2024 (fewer than 3% leave one)say they'll switch to a competitor that responds faster
Invoca Buyer Experience Report, 2026Try It Right Now
You're the homeowner. Pick a situation, write the text your business sends, then call. Try it with and without Obravetta. Simplified demo, sped up.
📞Hit Call to call the business as a homeowner with a broken AC.
Do The Math
Every missed call is a homeowner who needed help and called someone else. Move the sliders to see what your missed calls are worth, and what text back could win back.
Estimate: calls × 4.33 × % missed × 97% who don't leave a voicemail (Invoca, 2024) × close rate × job value. The win-back rate is your own estimate. Your results will vary.
How It Works
Set it up once. After that it works on every missed call, day or night, without you lifting a finger.
From your website, Google Business Profile, an ad, a yard sign or your truck.
The call rings you or your team. You choose how long, usually 10 to 20 seconds, before it counts as missed.
No answer? Obravetta texts the caller right away from your business number with your custom message.
Their reply lands in your inbox and the mobile app. The caller is saved as a contact, and AI can reply and book for you.
Write your own text. Send your booking link, ask what they need, or offer an urgent callback.
Add AI to keep the conversation going: answer questions, collect details and book the appointment. AI usage is billed separately based on use.
Calls from your Google Business Profile can be tracked and texted back too, so map-pack leads never slip away.
Use automations to send one message during business hours and another after hours or on weekends.
Callers become contacts with their call and text history, ready for follow-up, quotes and your pipeline.
Callers who opted out of texts or are marked do-not-disturb won't get a message.
Your Number, Your Way
There's more than one way to set it up. We'll help you pick the right one.
Get a local business number in your area code. Great for a fresh start or a separate business line.
Keep your existing number and forward calls to Obravetta so missed calls get a text back.
Already have a landline or business line? In many cases it can be set up to send and receive texts through Obravetta.
Use call tracking on your Google listing so calls from Google get the same text back.
Heads up on texting registration: US carriers require businesses to register before sending texts from a local number (called A2P 10DLC). It's a one-time form about your business, and approval is handled by the carriers. On every plan we walk you through it. On Pro, we handle it for you.
Included On Every Plan
Missed call text back comes with every Obravetta plan. Pick how much you want done for you.
Every plan: 14-day free trial · $0 today · month-to-month · standard texting usage applies
Free Website Mockup · No Card Needed
A tap-to-call button on a fast website brings in the calls, and text back catches the ones you miss. Type your business name and city, pick your trade and colors, and watch your new site build. Like it? We'll text you the mockup.
✨ This is only an example. Your colors, photos, logo, pages and style: we build your website around your business and your ideas.
We'll text you this design for Summit Plumbing plus a free homepage draft built around your business. No card, no obligation.
60-Second Leak Check
7 quick questions. Brutally honest results. Find out how many jobs your phone, your follow-up and your website are letting slip, and get 3 fixes made for your business.
Your phone rings while you're 40 feet up a ladder. What happens?
You sent an estimate last Tuesday. Status?
How many Google reviews do you have?
Someone fills out your website form at 9:40 PM. When do they hear back?
Tight Ship, Slow Drip or Burst Pipe?
Get your Leak Score in 60 seconds, plus 3 fixes for your business. Free, no sales call required.
Take the Leak CheckFor every home service business: plumbing, HVAC, cleaning, pressure washing, landscaping and more.
Missed Call Text Back FAQ
Missed call text back automatically sends a text message to anyone whose call you don't answer. Instead of hitting voicemail and calling your competitor, the caller gets a friendly text from your business within moments and can reply right away.
Yes. It's included on Starter ($27/mo), Growth ($97/mo) and Pro ($297/mo). On Starter and Growth you turn it on yourself with our guides. On Pro, our team sets everything up for you, including your number, texting registration, custom messages and AI replies.
Usually, yes. You can forward your current line to Obravetta, text-enable an existing number in many cases, or get a new local number. We'll help you choose the best option for your setup.
No. Only unanswered calls trigger a text. You decide how long the phone rings before a call counts as missed, usually 10 to 20 seconds.
Yes. US carriers require businesses to register (A2P 10DLC) before texting customers from a local number. It's a one-time form about your business, and the carriers handle approval. We guide you through it on every plan and handle it for you on Pro.
Yes. You can add AI that keeps the conversation going, answers common questions, gathers details and books appointments on your calendar. AI is billed separately based on usage.
Missed call text back is included on every plan. Standard texting usage applies, like any text you send from the platform.
Yes. With call tracking on your Google Business Profile, missed calls from your Google listing get the same automatic text back.
Start your 14-day free trial. $0 today. Missed call text back on every plan, from $27/month.