Section 01
Introduction
Welcome to ObraVetta ("ObraVetta," "we," "our," or "us"). ObraVetta is operated by Gabriel Ireland, a sole proprietor based in Washington State. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at obravetta.com, use our software platform, communicate with us by phone, text or email, or engage with any of our services.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our site and services.
Section 02
Information We Collect
Information You Provide Directly
Personal and business details you submit when requesting a free website mockup, creating an account, booking a demo, or contacting us.
- Full name, business name, and contact information (email, mobile phone number, mailing address)
- Billing and payment information — processed securely through Stripe. We do not store full card details.
- Account login credentials
- Business information including trade, service area, and team details
- Communications you send via email, phone, text message, chat, or contact forms
- Your consent to receive text messages, including the date and time you gave it
Information Collected Automatically
Data collected passively when you browse or use our platform.
- IP address and device information
- Browser type and operating system
- Pages visited and time spent on our website
- Referring URLs, ad click identifiers, UTM parameters, and click behavior
- Cookies and similar tracking technologies
Information From Third Parties
Data received from advertising platforms or integration partners you connect to your ObraVetta account.
Section 03
How We Use Your Information
We use the information we collect to provide and improve our services:
- Deliver what you request, such as your free website mockup or a demo
- Create and manage your ObraVetta account
- Process payments and send billing communications
- Provide, operate, and improve our software and services
- Send you product updates, feature announcements, and promotional communications — you may opt out at any time
- Send appointment confirmations and reminders, onboarding messages, and account updates
- Respond to your inquiries and provide customer support
- Monitor and analyze usage patterns to improve platform performance
- Prevent fraud, enforce our Terms and Conditions, and comply with legal obligations
- Share data with third-party service providers who assist us in operating our business
Section 04
Cookies & Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our website.
Essential Cookies
Required for the website and platform to function properly. Cannot be disabled.
Analytics Cookies
Help us understand how visitors interact with our site — powered by Google Analytics.
Marketing Cookies
Used to deliver relevant advertisements through Google Ads and Meta Pixel.
Preference Cookies
Remember your settings and preferences for a better experience on future visits.
You may control cookie settings through your browser. Note that disabling certain cookies may affect the functionality of our website and platform.
Section 05
Text Messaging (SMS)
When you provide your mobile number and check the consent box on our forms, you agree to receive text messages from ObraVetta. These include messages about the website mockup you requested, appointment confirmations and reminders, onboarding and account updates, support replies, and occasional offers about our plans.
- Consent to receive text messages is not a condition of purchase.
- Message frequency varies.
- Message and data rates may apply.
- Reply STOP to opt out at any time. Reply HELP for help, or contact us using the information in Section 13.
Your Mobile Information Is Not Shared
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties. Information may be shared only with the service providers that deliver our messages, such as our messaging platform and wireless carriers.
Section 06
How We Share Your Information
We do not sell your personal information. We may share your information with the following parties:
Service Providers
Third-party companies that help us deliver our services. They may use your information only to provide their services to us, and all providers are contractually obligated to protect your data. Text messaging consent and mobile numbers are handled as described in Section 05.
Stripe — Payments
Twilio — SMS & Calling
Mailgun — Email Delivery
CRM & Website Platform
OpenAI — AI Features
Google — Analytics & Ads
Meta — Advertising
Zoom — Video Calls
Legal Authorities
When required by law, court order, or to protect the rights and safety of ObraVetta, our users, or the public.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
Section 07
Data Retention
We retain your personal information for as long as your account is active or as needed to provide you services. If you close your account, we will retain certain information as required by law or for legitimate business purposes such as resolving disputes or preventing fraud.
You may request deletion of your data at any time by contacting us using the information in Section 13.
Section 08
Data Security
We implement industry-standard security measures to protect your personal information:
- 256-bit SSL encryption on all data transmission
- Secure payment processing through Stripe — PCI-DSS compliant
- Access controls limiting who within our organization can access your data
- Regular security audits and monitoring
While we take every reasonable precaution, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your data.
Section 09
Your Rights & Choices
Depending on your location, you may have the following rights regarding your personal information:
- Access — request a copy of the personal information we hold about you
- Correction — request that we correct inaccurate or incomplete information
- Deletion — request that we delete your personal information, subject to certain exceptions
- Opt-out of marketing — unsubscribe from marketing communications at any time by clicking "unsubscribe" in any email or contacting us directly
- Opt-out of text messages — reply STOP to any text from us at any time
- Data portability — request your data in a portable, machine-readable format
To exercise any of these rights, please contact us using the information in Section 13.
Section 10
Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will take steps to delete it.
Section 11
Third-Party Links
Our website and platform may contain links to third-party websites and services. We are not responsible for the privacy practices of those third parties and encourage you to review their privacy policies before providing any personal information.
Section 12
Changes To This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this policy and, where appropriate, by sending you an email notification.
Your continued use of our services after any changes constitutes your acceptance of the updated policy.